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Influencer Marketing

Virtual Influencer 2022: The Evolution

Photo source: mayaaa.gram Lil Miquela or Miquela Sousa made a big hit in 2016. She was named one of the 25 Most Influential People on the Internet. But she isn’t real. Literally. Not a real person at all.  She is a virtual influencer. Yet, her Instagram account has garnered more than 3 million followers, and…

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